Communication Department

The mission of the Department of Communication is to guarantee citizens one of the fundamental rights included in the Constitution: that of receiving truthful information; specifically, truthful information about those public services, programs and policies that are made available to them by the administration closest to the neighborhood, which is the local one.

To guarantee this right, the Communication Department of the Ajuntament del Prat deploys a rigorous and at the same time accessible, truthful and at the same time simple and transparent communication policy. Likewise, and given the constant transformation of the channels and formats to which communication is subjected today, in a context of digital transformation, the Communication Department maintains constant reflection and renewal to guarantee that this public service takes advantage of these new possibilities and is a benchmark for innovation and avant-garde.

Its objectives are:

• Guarantee the fundamental right of citizens to receive truthful information about the municipal public services at their disposal.

• Cover and collect municipal news in the various communication channels enabled by the Ajuntament del Prat.

• Serve citizens and provide them with information in an omnichannel, agile, understandable and rigorous manner.

• Determine and supervise the positioning of the Ajuntament del Prat brand, through numerous actions, to contribute to improving its public visibility and trust in the institution.

• Create and position the different city brands and contribute to the objectives determined in each of them.

• To accompany, in their work, the public media maintained by Prat Comunicació, SL.